Horn Digital SEO Marketing

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HORN
DIGITAL MARKETING
Local SEO · Lincoln, Nebraska

Local SEO that turns “near me” searches into booked jobs.

I help contractors and local service businesses in Lincoln, NE show up in Google’s map pack, the local results, and on the first page — so when people search for what you actually do, they find you and pick up the phone.

Book a Local Visibility Check ↓ See Local SEO partnerships
Built for: contractors & local service brands Month-to-month partnerships · no long contracts
Big picture

Most people make a decision before they ever hit your homepage.

Local search is your new storefront.

When someone types “near me” they’re not reading blog posts — they’re skimming the map pack, reviews, and photos to decide who looks like the safest choice.

If your website is slow, your Google Business Profile is half-filled, or your competitors have more recent reviews, you’re quietly losing work even when you’re the better contractor.

Local SEO is about getting the fundamentals right so you show up in the spots that matter: Google’s map pack, the first page, and your own brand searches.

  • 📍 Make it easy for Google to understand who you are, what you do, and where you work.
  • 📞 Turn more profile views into phone calls and quote requests — not just clicks.
  • ⭐ Build a review footprint that backs up your quality, pricing, and process.
What you get

More of the right local customers — without guessing.

We clean up your technical SEO, dial in your Google Business Profile, and build the signals that make you a no-brainer choice in search results.

📍
Visibility

Show up where customers are already searching.

Rank higher for “service + Lincoln” and “near me” searches, plus more impressions in the map pack when people are ready to book.

📞
Leads

Turn searchers into calls and form fills.

Clear layouts, strong CTAs, and properly tracked buttons so you can see which pages and terms actually drive jobs — not just clicks.

⭐
Reputation

A stronger brand across Google and the web.

Consistent NAP listings, better review prompts, and local project photos so your online presence matches the quality of your work.

📊
Clarity

Simple reporting, not noisy dashboards.

Monthly snapshots that highlight search terms, rankings, and leads in plain English so you always know what’s working.

  • ✓Stronger rankings for your core service + city keywords.
  • ✓Map-pack optimization so you’re not buried under competitors.
  • ✓On-page tweaks that make your site easier for Google and people.
  • ✓Clean tracking so results are provable, not guesses.

Bottom line: if someone in Lincoln searches for what you do, your business should be one of the obvious options they see and click.

Example from a Lincoln service business

From hidden past page two to map-pack regular.

Flooring contractor · Lincoln, NE · 90 days after Local SEO reset

Map pack views +72% vs. previous 90 days
Website visits +44% from local searches
Calls & leads 2.3× per average week

Every business is different, but this is typical of what we see once the fundamentals are in place and Google has a few months to re-crawl the site.

Most of the businesses I work with are contractors, trades, and local service brands — the kinds of companies where a handful of extra quality jobs each month actually moves the needle.

Local SEO isn’t about chasing every keyword under the sun. We’ll focus on your highest-value services and locations, then build a simple plan that supports those: your website, your Google Business Profile, and the local links that tie everything together.

How it works

A straightforward process built around small businesses.

No mystery retainers or 30-slide decks. Just a clear plan, implemented cleanly, and refined monthly based on real data.

01

Local visibility check

Quick audit of your site, Google Business Profile, and rankings in Lincoln. From there we build a 90-day plan focused on your highest-value services and locations.

02

Fix the foundations

Clean up crawl issues, speed problems, headings, titles, and thin content so your site is something Google actually wants to rank.

03

Build local authority

Dial in your Google Business Profile, add project content, and go after the specific reviews and local links that move the needle in your market.

04

Review & re-align

Monthly reports highlighting rankings, calls, and form fills. We double-down on what’s working and adjust based on the data — not guesses.

Engagements

Local SEO partnerships designed to grow with your business.

Every engagement starts with a visibility check and a custom plan. These are the typical ways I work with contractors and service brands in Lincoln — we’ll tailor the scope to your site, competition, and goals.

Foundation
Local Audit & Reset
One-time project to fix the major issues and unlock the next level of results.
  • •Site-wide technical and on-page audit with prioritized fixes.
  • •Titles, meta descriptions, and headings re-written for core terms.
  • •Google Business Profile clean-up and optimization.
  • •Analytics & Search Console set-up with basic lead tracking.
Great if you want clarity on where you stand today and a prioritized roadmap for the next quarter.
Most common
Ongoing
Local SEO Partnership
Month-to-month engagement focused on steady, compounding growth.
  • •Everything in Local Audit & Reset, plus ongoing improvements.
  • •Monthly content and on-page tweaks for your key services.
  • •Review strategy and Google Business Profile posting.
  • •Targeted citations and selective local link opportunities.
Best if you want Local SEO handled for you and expect to see compounding results over the next 6–12+ months.

Common questions about Local SEO

  • How long does it take to see results?
    Most businesses start seeing movement in 2–3 months, with stronger gains in the 4–6+ month range. It depends on your starting point and how competitive your space is.
  • Are there long-term contracts?
    No. Ongoing Local SEO is month-to-month. If it’s not delivering value, you shouldn’t be locked into a 12-month agreement.
  • Can you work with my existing website?
    Yes. I can optimize what you already have, or pair Local SEO with a new build if your current site is holding you back.
Ready to see where you’re leaving local traffic on the table? I’ll walk you through your current rankings and the few changes that would make the biggest difference.
Most clients start seeing real movement in 2–3 months after this visibility check.